Welcome to OptiML WhatsApp Business API
Supercharge your business communication with the official WhatsApp Business API
Connect. Engage. Grow.
Simplify customer interactions, drive engagement, and grow your business effortlessly.
*14 days Free Trial
*No Credit Card Required
Why WhatsApp Business API?
WhatsApp is the One Platform that brings together Actionable
Notifications & Customer Support!
98%
Open Rates
Your messages, always seen.
45-60%
Click Rates
Turn clicks into customers.
2.60Bn+
Active Users
Leverage WhatsApp’s global reach.
70%
Engagement Rate
Build stronger, lasting connections.
Understanding WhatsApp Business API!
The WhatsApp Business API is a game-changer for businesses looking to harness the power of WhatsApp.
Scale your communication, automate responses, and deliver personalized customer experiences—all through one robust platform designed for growth.
Scale your communication, automate responses, and deliver personalized customer experiences—all through one robust platform designed for growth.
Features That Drive Business Success
Broadcast Communication
Deliver impactful campaigns with high-response WhatsApp messages.
Chatbots
Use no-code bots to handle FAQs and provide instant responses.
Multiple Agents
Enable unlimited agents to collaborate within a shared inbox.
Low-Code Automations
Automate large-scale personalized communication efficiently.
1-2-1 Communication
Tag and categorize contacts for tailored interactions.
Easy Integrations
Seamlessly integrate with 50+ platforms for quick onboarding.
Built for any Industry
Health & Wellness
- Recover abandoned carts with reminders.
- Broadcast promotions and discounts.
- Share catalogs of services via WhatsApp.
Real Estate
- Automate property visit scheduling and reminders.
- Answer FAQs to expedite deals.
- Share property details and documents easily.
Banking & Finance
- Simplify KYC processes with ID verification.
- Provide 24/7 customer query support.
- Showcase services with a WhatsApp storefront.
Integrates easily with 50+ Platforms
Success Stories
Neha Sharma
3x Revenue Growth: “RMT Engineering helped us triple our revenue with smart retargeting tools.”
Saurabh Jain
Engagement Boost: “Our engagement rates soared from 35% to 90%.”
Divya Singh
Improved Sales: “Personalized interactions greatly boosted sales.”
WhatsApp Business API FAQs
What is WhatsApp Business API?
WhatsApp Business API is a tool designed by Meta to help businesses automate and scale their customer engagement on WhatsApp. It supports features like automated notifications, chatbots, and personalized communication to enhance user experience and drive business growth.
How does WhatsApp Business API differ from WhatsApp Business App?
Unlike the WhatsApp Business App, the API is designed for medium to large businesses, allowing automation, multiple-agent access, and integration with CRMs and other tools for seamless scalability.
Can I use WhatsApp Business API for free?
You can start with a free trial of the API via OptiML, but you’ll need to pay for platform fees and WhatsApp’s conversation-based pricing for messages after the trial.
Is WhatsApp Business API compatible with my current WhatsApp number?
Yes, you can use the API with your existing WhatsApp number. However, you cannot use the same number for the WhatsApp App and API simultaneously.
Can I access WhatsApp Business API on multiple devices?
Yes, the API allows multiple agents to handle customer interactions through a shared inbox, making it accessible across devices.
What kind of industries can use WhatsApp Business API?
Industries like Health & Wellness, Real Estate, Banking, E-commerce, and more can use the API to engage customers, automate tasks, and boost conversions.
Does WhatsApp Business API support media sharing?
Yes, you can share files like images, PDFs, and videos to enrich customer interactions, such as catalogs, property listings, or product demos.
What is the pricing structure for WhatsApp Business API?
Pricing is based on WhatsApp’s conversation-based model, which charges per 24-hour session. Platform fees may also apply depending on the provider.
How do I integrate WhatsApp Business API with my existing tools?
OptiML offers pre-built integrations with 50+ platforms, enabling you to easily connect your tech stack with just a few clicks.
How do I get started with WhatsApp Business API?
Begin with a free trial via OptiML. Apply online, set up your account, and start creating campaigns using the API’s robust features.





















